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Global Health Technical Briefs: Risk Communication: Principles, Tools, and Techniques
Author: Vincent T. Covello 
InfoShare Partner: Johns Hopkins Bloomberg School of Public Health Center for Communication Programs (CCP)
Publication Date: February 2008
Type of Document: Article/Report/Paper
Topics: Behavior change interventions
Region: Global
Language: English
Number of Pages: 2
File Size: 22 KB
File Format: Web Page

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This 2-page Brief concludes that:

*Risk communication is central to informed decision-making.

*Guidelines exist to help programs and providers present risk information clearly and effectively.

*People under stress typically want to know that you care before they care about what you know.

*People under stress typically have difficulty hearing, understanding, and remembering information.